Plaza Campo Verde, 3 4º Granada
Company description: "AR VISION, counts with more than five years of experience, being the first european company, implementing Augmented Reality on a mass media advertising holder. AR Vision develops Immersive Technologies products, (Augmented Reality, Virtual Reality, and Mixed Reality) for different fields in order to promote the digital transformation of the market. AR Vision's flagship is CultuAR, which works both with geopositioning and surface detection technology. This allows the tourist to have access to 2D and 3D content which changes depending on his location. This is a convenient tool when there is no internet connection and its accessible in multiple languages. Moreover, it makes no environmental impact as it doesn't need any extra hardware. CultuAR works with a visual management panel, which the client, like a local district could create, delete or edit information in real time and from anywhere. The Big Data module included as well, gives information about the visitors behaviour. Please find attached a link to a video that shows how the app works: https://www.youtube.com/watch?v=EO7KmYSjqyc "
Offer Title: CultuAr, a new way of making turism.
Digital Solutions Provided: We provide an App based on augmented reality technology, which allows the user to add digital and interactive information about local tourist interest spots and their cultural interest in real time.
Services Description: "CultuAR, would be implemented automatically. The first phase includes giving access to the City council or district to the digital Management Panel, and would receive training about it from our team. After this, we are here to help at any moment, in case there's any problem or question about the Panel. We even have a Virtual Library with video tutorials and a 24/7 guide for further information. Once the council or municipality has collected both the touristic information and sightseeing points they want to show in the App, they just have to dump the data into the Management Panel. Of course, they can edit, erase or create new information afterwards without any problem. All the information included in the Management Panel which needs to be seeing by the tourist (there is also the possibility of including hidden information) would be included automatically in CultuAR. The Management Panel is a cloud that backs the apps data. "
European countries where the company provides its solutions: We have now started to expand CultuARs internationalization. We mainly work in Spain, but we would like to expand offer our services abroad. For this, we have created a specific team for International Expansion. We have established two main parallel strategies: first, we would focus on Italy due to its cultural similarities and its UE free commerce connection. Our second focus is on Ecuador, finding connections between its traditions, language and the challenge of trying our App in a much further country. Thanks to its business model, based in the SAAS system, the expansion infrastructure is low. This is the reason for our goal which is expanding CultuAR to more than 12 countries before 2024.