Shanti Travel is committed to helping people discover Asia from the inside thanks to the teams present in local agencies. Passionate people in the four corners of the Asian continent to find the best possible itineraries and create the tailor-made trip that suits the traveler. Direct from New Delhi, Colombo, Bali, Hanoi... Shanti Travel is pleased to share its hospitality: a simple journey, in a space of curious and benevolent listening.
- 9 operational indicators can be compared and monitored over time and allow the travel catalog to be qualified emotionally.
- The information collected and processed by Xenia constitutes an in-depth qualitative study to evaluate the emotional impact of its offer and actions, and to adapt its marketing strategy.
This project is based on the xenia solution developed by l’Aleph: widgets published on digital channels (websites, newsletters, social networks, ...) or accessible via QR codes, collect over time: the desires of prospects who are thinking about their future, the emotions felt on site during the various services, the memories at the end of the trip.
The expected benefits of this project are:
- The identification of a more unusual offer on the market, thus increasing the conversion rates
- Improving the customer experience through a better understanding of their desires and wishes
- Improved adaptability of travel agencies' marketing strategy
- 10% increase in average time spent on the website
- 10% increase in the number of repeat visitors
- 7% increase in conversion rate