TSAC with the support of IDiA Cluster of Research, Development, and Innovation in Aragon organized their second informative event on “Digitalization and internationalization: contributions for tourism companies”.
The informative online event was introduced on 21 September 2022 by Pedro Villanueva (President of TSAC), followed by a presentation of the technical and financial support opportunities provided by the project, explained by Mr. Daniel Serón (Project Manager from TSAC). Mr. Guillermo Pardo (Cluster IDiA), explained some digital solutions, offered by expert companies in digital services and technology, to which tourism SMEs can choose:
- Website and positioning in tourist environments
- Social networks
- Internal information repository in the cloud
- Online reservation platforms
- Mobile applications for tourism
- Customer Relationship Management (CRM)
- Process management (ERP, PMS…)
- Digital Advertising Management Platform
- Internet of things (IoT)
- Augmented reality
- Virtual reality
- Geolocation
A debate and a Q&A session have been opened at the end of the event. The meeting was attended by 20 participants with potential interest in Voucher schemes.
